Jugaad Innovation: A frugal and flexible approach to innovation for the 21st century

By Navi Radjou (Author), Jaideep Prabhu (Author), Simone Ahuja (Author)


Write a Review
R 499
CASH ON DELIVERY
AVAILABLE ON THIS BOOK
T & C
25%
R 374
R 125 (25%)

In Stock. Ships in 3 - 5 days
Free Shipping in India for orders above R 500.
For orders below R 500, shipping charge of R 50.
This product ships in India


 
R 374


Share |

Description

A groundbreaking book on applying jugaad innovation for breakthrough growth

ugaad is a word often heard in general conversation in India. Whether to find ingenious solutions to problems or turn adversity into opportunity?Indians swear by it. In this seminal book, Navi Radjou, Jaideep Prabhu, and Simone Ahuja challenge the very way a traditional organization thinks and acts. Leading companies such as Facebook, Future Group, GE, Google, PepsiCo, Philips, Renault-Nissan, Siemens, Suzlon, Tata Group, and YES BANK, among others, are already practising jugaad to generate original ideas and pioneer growth.

In the midst of rising global competition and swelling R&D budgets, Jugaad Innovation presents ways to innovate, be flexible, and do more with less. Peppered with examples of innovative entrepreneurs in emerging markets such as Africa, India, China, and Brazil, Jugaad Innovation illuminates paths to engender breakthrough growth in a complex and resource-scarce world.

About the Author :

Navi Radjou is an innovation and leadership strategist based in Silicon Valley. He is also a World Economic Forum faculty member. He advises C-level executives worldwide on breakthrough growth strategies.Navi is also writing a book on new models of leadership.

Jaideep Prabhu is the Jawaharlal Nehru Professor of Indian Business and Enterprise at Judge Business School, University of Cambridge. He has taught executives from ABN Amro, Bertelsmann, BP, BT, IBM, ING Bank, Nokia, Philips, Roche, Shell, Vodafone, and Xerox.

Simone Ahuja is the founder and principal of Blood Orange, a marketing and strategy consultancy with expertise in innovation and emerging markets. She regularly presents and consults to Fortune 500 companies across sectors, and contributes to a Harvard Business Review blog.

http://vimeo.com/38634744

 

Features

  • : Jugaad Innovation: A frugal and flexible approach to innovation for the 21st century
  • : Navi Radjou
  • : Random House India
  • : 818400205X
  • : 9788184002058
  • : Hardcover
  • : 336
  • : English

Look for Similar Items by Category

Reviews

Be the first one to review this product

Discussion : Jugaad Innovation: A frugal and flexible approach to innovation for the 21st century

Be the first to start a discussion Start a new discussion

Browse all Discussions on Books
Shop with Confidence About Us My Account Follow Us Search
Facebook Twitter
© 2010-2014 Crossword Bookstores Ltd. All Rights Reserved. Powered By Infibeam.com