{"product_id":"9780451496737","title":"101 Things I Learned® In Product Design","description":"\u003cdiv\u003e\n\u003cp\u003eThis non-fiction guide offers an accessible, illustrated introduction to product design. It blends psychology, history, physics, ergonomics, and manufacturing into practical ideas you can apply in real projects. Designed for curious beginners and practicing professionals alike, the tone is clear, encouraging, and intentionally pragmatic, aiming to demystify how everyday products are conceived, tested, and refined.\u003c\/p\u003e \u003cp\u003eContent is presented as brief, illustrated lessons that sit at the intersection of design thinking and practical craft. Each piece explains a concept with simple visuals and concrete implications for real-world work, from early sketches to finished products. The layout supports quick reading, making it ideal for classroom use, workshop warmups, or solo study.\u003c\/p\u003e \u003cp\u003eReaders move through the material by connecting each idea to how products touch daily life—why a handle feels right, how a product fits into a larger system, or how a design can balance novelty with utility. The combination of concise explanations and thoughtful illustrations helps ideas stick, while a focus on storytelling and argument equips readers to persuade stakeholders and teammates.\u003c\/p\u003e \u003cp\u003eConcepts covered include \u003cstrong\u003ebody-centered design\u003c\/strong\u003e, \u003cstrong\u003esystems thinking\u003c\/strong\u003e, cultural aesthetics, materials and manufacturing constraints, and the psychology behind user behavior—presented in a way that makes learning feel approachable and enjoyable.\u003c\/p\u003e \u003cul\u003e \u003cli\u003e\n\u003cstrong\u003e101 bite-sized illustrated lessons\u003c\/strong\u003e covering core design concepts\u003c\/li\u003e \u003cli\u003eTopics such as body-centered design, systems thinking, aesthetics across cultures, and persuasive storytelling\u003c\/li\u003e \u003cli\u003ePractical takeaways for product decisions, design reviews, and everyday problem solving\u003c\/li\u003e \u003cli\u003eClear, accessible illustrations that reinforce ideas and aid memory\u003c\/li\u003e \u003cli\u003eQuick-reference format for coursework, workshops, or team collaboration\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAfter finishing, readers gain a practical lens for evaluating, communicating, and improving product ideas. It builds confidence to contribute to design conversations, sparks curiosity about how things are made, and leaves a durable impression about the power of thoughtful design in everyday life.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Crossword.in","offers":[{"title":"Default Title","offer_id":48540563570905,"sku":"9780451496737","price":1318.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/3066\/9017\/files\/81EH7idLMhL._SL1500.jpg?v=1776669405","url":"https:\/\/www.crossword.in\/products\/9780451496737","provider":"Crossword.in ","version":"1.0","type":"link"}