{"product_id":"9788129141927","title":"7 Secreats Of Persuasion","description":"\u003cdiv\u003e\n\u003cp\u003eThis non-fiction guide shows how neuroscience informs the art of persuasion. Grounded in years of professional advertising experience, it translates brain science into practical techniques you can apply to communicate more effectively. It’s designed for marketers, managers, sales professionals, and anyone seeking ethical, persuasive communication, with a pragmatic and empowering tone.\u003c\/p\u003e \u003cp\u003eContent is presented as practical strategies rooted in brain science, supported by real-world examples from advertising and everyday interactions. Readers encounter concise, actionable steps that translate research into everyday communication, making complex ideas feel accessible and doable.\u003c\/p\u003e \u003cp\u003eFor those aiming to influence with precision, the guide breaks down core brain-based concepts such as attention, emotion, memory, framing, social proof, and credibility, and shows how to structure messages, conversations, and campaigns for maximum impact.\u003c\/p\u003e \u003cul\u003e \u003cli\u003ePractical, neuroscience-based techniques turned into ready-to-use actions\u003c\/li\u003e \u003cli\u003eReal-world examples drawn from advertising and everyday conversations\u003c\/li\u003e \u003cli\u003eClear frameworks and step-by-step guidance for planning persuasive messages\u003c\/li\u003e \u003cli\u003eAccessible explanations of brain-driven concepts like attention, emotion, memory, framing, and credibility\u003c\/li\u003e \u003cli\u003eEthical influence strategies for sales, leadership, and marketing\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eReaders finish with a practical persuasion toolkit they can apply in one-on-one discussions or larger initiatives. It builds confidence in communicating ideas, sparks curiosity about how messages move through the brain, and leaves a thoughtful, lasting impression on audiences.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Crossword.in","offers":[{"title":"Default Title","offer_id":48540678652121,"sku":"BK0338073","price":281.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/3066\/9017\/files\/61yTQ9daF9L._SL1360.jpg?v=1776678984","url":"https:\/\/www.crossword.in\/products\/9788129141927","provider":"Crossword.in ","version":"1.0","type":"link"}