{"product_id":"9788129142115","title":"Bringing The Rainbow","description":"\u003cdiv\u003e\n\u003cp\u003eThis non-fiction, educational business history narrative follows a pioneering Indian industrialist and his path to building a household-name sanitaryware brand. It explores leadership, resilience, and ethical enterprise in the context of post-independence India, crafted for readers curious about entrepreneurship, industry, and corporate strategy with an engaging, inspiring tone.\u003c\/p\u003e \u003cp\u003eThe book presents a narrative biography, weaving personal anecdotes with milestones in manufacturing and branding. Against a backdrop of policy shifts, it recounts challenges such as a socialist-era skepticism of enterprise, the Emergency, and a principled stand on pricing and distribution that shaped a market-leading company.\u003c\/p\u003e \u003cp\u003eReaders will find a readable, story-led account that makes complex business ideas approachable. It offers practical lessons in pricing discipline, governance, dealer relationships, and the creation of a trusted brand, all presented with clarity and human detail that invites reflection as well as understanding.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eStory-driven narrative that blends professional milestones with personal moments\u003c\/li\u003e \u003cli\u003eConcepts covered: industrialisation, entrepreneurship, pricing ethics, governance, and brand-building\u003c\/li\u003e \u003cli\u003eAccessible writing style that supports learning for students and professionals\u003c\/li\u003e \u003cli\u003eContextual insights into India's economic policy environment from the 1960s to later decades\u003c\/li\u003e \u003cli\u003ePractical takeaways on leadership, resilience, and ethical decision-making in business\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAfter finishing, readers gain a nuanced understanding of India’s industrialisation story and the people who shaped it, along with practical insights to foster curiosity, confidence, and thoughtful leadership in their own work.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Crossword.in","offers":[{"title":"Default Title","offer_id":48540678717657,"sku":"BK0338084","price":566.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/3066\/9017\/files\/61Q3zYzNwFL._SL1360.jpg?v=1776685782","url":"https:\/\/www.crossword.in\/products\/9788129142115","provider":"Crossword.in ","version":"1.0","type":"link"}