A huge growth opportunity for Roald Dahl with a new look across all Roald Dahl titles in 2016.The biggest year EVER for the brand with THE BFG movie (Steven Spielberg) and the Roald Dahl Centenary.Roald Dahl 100 big brand activity planned across the year with GLOBAL media, television and PR.The Roald Dahl brand is growing. Sales were +17% YOY (TCM) in 2015.September 2015 was the BIGGEST since Roald Dahl Day began: +45% YOY (TCM).Worldwide sales of Roald Dahl's books have exceeded 100 million!
Roald Dahl (Author) Roald Dahl was a spy, ace fighter pilot, chocolate historian and medical inventor. He was also the author of
Matilda, Charlie and the Chocolate Factory, The BFG and many more brilliant stories. He remains
THE WORLD'S NUMBER ONE STORYTELLER.Quentin Blake (Illustrator) Quentin Blake has illustrated more than three hundred books and was Roald Dahl's favourite illustrator. In 1980 he won the prestigious Kate Greenaway Medal. In 1999 he became the first ever Children's Laureate and in 2013 he was knighted for services to illustration.
"A true genius . . . Roald Dahl is my hero" - David Walliams
Boggis is an enormously fat chicken farmer who only eats boiled chickens smothered in fat.
Bunce is a duck-and-goose farmer whose dinner gives him a beastly temper.
Bean is a turkey-and-apple farmer who only drinks gallons of strong cider.
Mr Fox is so clever that every evening he creeps down into the valley and helps himself to food from their farms - and those GHASTLY farmers can't catch him!
Now the farmers have hatched a plan to BANG-BANG-BANG shoot Mr Fox dead! But, just when they think Mr Fox can't possibly escape, he makes a FANTASTIC plan of his own . . .
Listen to FANTASTIC MR FOX and other Roald Dahl audiobooks read by some very famous voices, including Kate Winslet, David Walliams and Steven Fry - plus there are added squelchy sound-effects from Pinewood Studios!
Look out for new Roald Dahl apps in the App store and Google Play- including the disgusting TWIT OR MISS! and HOUSE OF TWITS inspired by the revolting Twits.
