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I'M Not A Numbers Person

Release date: 18 September 2023
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How often have you heard it said, or even said yourself, ‘I’m not a numbers person?’ Well, Dr Sel... Read More

Product Description

How often have you heard it said, or even said yourself, ‘I’m not a numbers person?’ Well, Dr Selena Fisk believes we no longer have a choice. Data is everywhere. Smart watches track our steps and heart rate, social media platforms recommend people we might know and products we might like, and map applications suggest when we should leave home depending on the traffic.

When you get off the phone to a customer service representative, you are asked to take a survey. Why? Because the data from the survey drives business decisions. Numbers are all around us and can help us make better decisions.

The good news is that anyone can become a numbers person. I’m Not a Numbers Person shows you how to collect data in your working life, how to interpret it, present it visually and understand the story that it tells. These stories will be powerful for decision-making and for driving growth and productivity in your organisation.

Whether you’re a solopreneur, a small business owner, an emerging leader, or in an executive leadership role, this book is a must-have guide to understanding data and making better decisions in the 21st century.

Product Details

Title: I'M Not A Numbers Person
Author: Dr Selena Fisk
Publisher: Macmillan
SKU: BK0481749
EAN: 9789395624930
Language: English
Binding: Paperback
Country Of Origin: India
Release date: 18 September 2023

About Author

DR SELENA FISK is a data expert and consultant who is passionate about helping others sort through the numbers to tell the real stories and lead positive change. She fiercely advocates for a world in which we are all data-informed, not data-driven. Selena has mentored executive, senior and middle leaders (as well as hundreds of others) in data storytelling, which has positively impacted the organisations in which they work. With her background in teaching, she has developed resources to promote data storytelling in schools, including two books and an online self-paced data storytelling course. I’m Not a Numbers Person is her third book.

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