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Release date: 2019-10-09 00:00:00 +0530
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The explosive exposé of one of the biggest political crimes of the century that led to the rigged... Read More

Product Description

The explosive exposé of one of the biggest political crimes of the century that led to the rigged elections in America, the Brexit Coup and an ongoing threat against democracy across the world.

In this blow-by-blow account, legendary whistleblower Christopher Wylie breaks down the nexus of Cambridge Analytica, Facebook and other multinationals accused of theft and rampant misuse of the private data of millions of people around the world to influence some of the biggest political decisions of this lifetime.

For the first time ever, go behind the scenes into the minds that built and used data as psychological warfare tools, into rooms that rigged the elections

What if you could peer into the minds of an entire population? What if you could target the weakest with rumours that only they saw?

What if you could control life-changing outcomes... manipulating how people think?

In 2016, an obscure British military contractor turned the world upside down. Funded by a billionaire on a crusade to start his own far-right insurgency, Cambridge Analytica combined psychological research with private Facebook data to make an invisible weapon with the power to change what voters perceived as real.

The firm was created to launch the then unknown Steve Bannon's ideological assault on America. But as it honed its dark arts in elections from Trinidad to Nigeria, 24-year-old research director Christopher Wylie began to see what he and his colleagues were unleashing.

He had heard the disturbing visions of the investors. He saw what CEO Alexander Nix did behind closed doors. When Britain shocked the world by voting to leave the EU, Wylie realised it was time to expose his old associates. The political crime of the century had just taken place - the weapon had been tested - and nobody knew.

Product Details

Title: Mindf*Ck
Author: Christoph Wylie
Publisher: Profile Publishers
ISBN: 9781788165068
SKU: BK0421357
EAN: 9781788165068
Number Of Pages: 288 Pages
Language: English
Binding: Paperback
Release date: 2019-10-09 00:00:00 +0530

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