{"product_id":"the-ultimate-goal","title":"The Ultimate Goal","description":"\u003cp\u003eIn The Ultimate Goal, Vikram Sood, former chief of Indias externalintelligence agency, the Research and Analysis Wing (R\u0026amp;AW), explains thenarrative and how a countrys ability to construct, sustain and controlnarratives, at home and abroad, enhances its strength and position.Intelligence agencies invariably play a critical role in this,an often-indispensable tool of statecraft.A narrative may not necessarily be based on truth, but it does need to beplausible, have a meaning and create a desired perception. During most ofthe twentieth century, intelligence agencies helped shape narrativesfavourable to their countries agendas through literature, history, drama,art, music and cinema. Today, social media has become crucial tomanipulating, countering or disrupting narratives, with its abilityto spread fake news and disinformation, and provoke reactions.\u003c\/p\u003e","brand":"Crossword.in","offers":[{"title":"Default Title","offer_id":49113770197209,"sku":"BK0542820","price":629.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/3066\/9017\/files\/71X16qZW7KL._SL1500.jpg?v=1787200811","url":"https:\/\/www.crossword.in\/products\/the-ultimate-goal","provider":"Crossword.in ","version":"1.0","type":"link"}