TheFamily Firm

<b>Emily Oster</b> is a professor of economics at Brown University and the author of <i>Cribsheet </i>and <i>Expecting Better</i>. Listed as one of TIME's most influential people 2022, her work is centred around humanising data to help people work through hard decisions. She spoke at the 2007 TED conference and has been featured in <i>The New York Times, The Wall Street Journal, Forbes, </i>and <i>Esquire</i>. Oster is married to economist Jesse Shapiro and is also the daughter of two economists. She has two children.<p><b>THE INSTANT NYT BESTSELLER BY THE TIME 100 LISTED AUTHOR EMILY OSTER</b><br><br>From age 5 to 12, parenting decisions get more complicated and have lasting consequences. What's the right kind of school? Should they play a sport? When's the right time for a phone?<br><br>Making these decisions is less about finding the specific answer and more about taking the right approach. Along with these bigger questions, Oster investigates how to navigate the complexity of day-to-day family logistics. <i>The Family Firm </i>is a smart and winning guide to how to think more clearly - and with less ambient stress - about the key decisions of these early years.</p>Navigate the primary school years with best-selling author and one of the TIME's most influential people of 2022, Emily OsterOster is a self-described data nerd, a delightful contrarian who dared question the status quo, shush the shamers and tell parents what made sense.If Emily has crunched some data on it, there's definitely an answer about whether you're doing it right.A guide ... to chart a child's path with less stress and more optimization for healthy habits and future success.With Oster's help, rather than fear this next stage of parenting, readers can embrace (and even enjoy) the challenge.A targeted mini-MBA program designed to help moms and dads establish best practices for day-to-day operations ... Because this is an Oster book, there's data scattered everywhere - on the development of reading skills by age, on the concussion risks of playing soccer, on the benefits of dipping Brussels sprouts in sweetened cream cheese. It's all presented in the breezy, skeptical style that's made Oster's work a must-read for parents who don't have the time to investigate Finnish studies about integrating extracurriculars into the school day.Oster's prose flows well (as usual) lightly sprinkled with the dry wit that suffuses her other books.<b>Praise for <i>Cribsheet</i>:</b>She has crunched all the statistics on breastfeeding, potty training, working mothers and playgroups and discovered there is no optimal set of choices that will produce the perfect child. Most parents say they want happy, well-adjusted, robust kids and there are myriad ways to achieve those results. She's rightIt couldn't be more relevant ... steers clear of recommendations and cast-iron guarantees, instead promising to arm parents with information to make the decisions that are right for themParenting can be fraught. <i>Cribsheet</i> aims to help parents do better.A huge relief from the scare stories ... <i>Cribsheet </i>is not another call for the end of helicopter parenting or snowplow parenting or whatever kind of parenting is lighting up social media today, and it's not a call to overthrow medical wisdom; it's a call for parenting with context, and it's freeingBoth refreshing and useful. With so many parenting theories driving us all a bit batty, this is the type of book that we need to help calm things down.The Guilt-Free, Data-Driven Guide to Parenting ... uses science and stats to cut through the confusion of raising a family ... Smart, relatable, and funny<b>Praise for Emily Oster:</b>A revelationI am so grateful for her workIn my household, [Emily Oster] is the all-knowing Aunt we have never met. Parenting would be a lot more stressful without these books.A savior for whipsawed mothers ... Oster shows how <i>data,</i> a scary word, can be a humanizing force ... Enriching this analytical brilliance is the common sense and empathy that come from being a mother herself