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The Tatas

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| WINNER OF THE GAJA CAPITAL BUSINESS BOOK PRIZE | The nineteenth century was an exciting time of... Read More

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| WINNER OF THE GAJA CAPITAL BUSINESS BOOK PRIZE | The nineteenth century was an exciting time of initiative and enterprise around the world. If John D. Rockefeller was creating unimagined wealth in the US that he would put to the service of the nation, a Parsi family with humble roots was doing the same in India. In 1822, a boy was born in a priestly household in Gujarat's Navsari. Young Nusserwanji knew early on that his destiny lay beyond his village and decided to head for Bombay to start a business. What Nusserwanji started as a cotton trading venture, his son Jamsetji, born in the same year as Rockefeller, grew into a multifaceted business, turning around sick textile mills, setting up an iron and steel company, envisioning a cutting-edge institute of higher learning, building a world-class hotel. Stewarded ably over the decades by Jamsetji's sons Dorabji and Ratanji, the larger-than-life JRD, and thereafter the more business-like Ratan, the Tata group is a 110-billion-dollar empire. The Tatas is their story.‰Û÷This is an epic story spanning 200 years of family, company and national history. This book is a must-read. It‰۪s so well researched and written. The Tata story itself is obviously quite remarkable‰ÛÓa family
whose ups and downs are mirrored in the development of India itself. The book covers a vast sweep of history in a fast-paced style that makes it hard to put down. I read it in one sitting‰ÛÓan amazing story! This iconic family dynasty needs to be appreciated globally and I‰۪m delighted that this is the book that is going to do that.‰۪
‰ÛÓMichael Queen, global investment professional and member of the Gaja Capital Business Book Prize jury

‰Û÷Kuber‰۪s breezy treatment is warm and often winning ... when he attends to detail, the result is wonderful.‰۪
‰ÛÓMaxwell Carter, The Wall Street Journal

‰Û÷Girish Kuber‰۪s strength is his flair for narrating vast, sweeping histories in an easy, engaging style. He has brought the same approach to the story of the illustrious Tata family too‰ÛÓand has further interwoven it with the story of nation building. An inspiring read that I highly recommend to those interested in stories about Indian business and entrepreneurship, India in the making and the Tata family‰۪s role in it in particular.‰۪
‰ÛÓVijay Kelkar, economist, former Union finance secretary and co-author of In Service of the Republic:
The Art and Science of Economic Policy

‰Û÷Two hundred years of the glorious history of the Tatas rivetingly captured in just 250 pages. This captivating story of the human side of our most trusted and respected industry house, which helped in nation building by creating incomparable social wealth, will inspire generations to come. A must read.‰۪
‰ÛÓRaghunath Mashelkar, former President of the Indian National Science Academy

‰Û÷Girish Kuber‰۪s book hand-holds the readers through the two-centurylong heritage of this business house and its leaders from the illustrious family, their vision and forward thinking that not only made their business interests flourish, but also played an important role in the building of new India ... Presenting the history of a business house can be a dry and tedious process, but by adding anecdotes that highlight the human qualities of the business honchos and weaving in historical events of the day, Girish keeps the reader riveted to his narrative. Vikrant Pande as translator, too, has done a good job of keeping the essence of the original intact. This book is like a ready reckoner of the growth of one of the biggest business groups in the world as well as a chronicle of the evolution and growth of modern India. It is motivating for budding entrepreneurs and especially for a generation that is more
familiar with the succession wars in the group and those who are dazzled by the blinding glitter of brands and events hosted by the new face of Indian business.‰۪
‰ÛÓGeetu Vaid, The Tribune

‰Û÷Capturing the contribution of each leader of the Tata group is a tough task. Girish has done this job remarkably well, with his fluency in writing, warmth in language, and passion and love for the house
of Tatas.‰۪
‰ÛÓY.M. Deosthali, former Chairman, L&T Finance Holding

‰Û÷Shows the human side and the large-heartedness of the Tatas. Many will find this book motivating.‰۪
‰ÛÓDevendra Fadnavis, former Chief Minister of Maharashtra

‰Û÷Girish Kuber‰۪s book on the Tatas has made publishing history in Marathi. This English edition will take the story to the whole world.‰۪
‰ÛÓPrithviraj Chavan, former Chief Minister of Maharashtra

‰Û÷Not only chronicles the expansion of the Tata group but also the story of India‰۪s industrial and economic transformation. A must-read for every Indian.‰۪
‰ÛÓSharad Pawar, President, Nationalist Congress Party

‰Û÷This is one of the few books that offer the complete and up-to-date Tata story. Girish Kuber‰۪s easy-flowing writing style makes it extremely interesting.‰۪
‰ÛÓNitin Gadkari, Union minister

‰Û÷Reveals the enigma behind the Tata group ‰Û? an inspiration to all the entrepreneurs of our country.‰۪
‰ÛÓRaj Thackeray, President, Maharashtra Navnirman Sena

Product Details

Title: The Tatas
SKU: BK0425107
EAN: 9789353579821
Language: English
Binding: Paperback

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