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Marshall Mcluhan
MRP: โน 499
โน 425
โน 74 Off
(Incl. of all taxes)
Get this at โน 404
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Ships within 4 - 7 Days
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Binding
Paperback
Number of Pages
160
Age Group
All
Language
English
Piracy Free
Secure Transactions
Express Delivery
EcoโConscious Packaging
Ships within 3 - 6 Days
We usually ship orders the next day, this book will be specially sourced for you, so it may take few extra days.
Book Summary
This is an illustrated non-fiction study of how media and technology reshape society, everyday life, and the way we perceive the world. Its central theme is that communication mediaโnot just the messagesโdrive cultural change. The intended reader is adults and students with an interest in media theory, design, and cultural history. The tone is provocative, thoughtful, and inviting, encouraging deep reflection without sacrificing clarity.
Content is presented as a visual essay that blends concise text with bold graphics and photography. The distinctive layout, where typography, imagery, and layout work together, makes complex ideas feel accessible. Readers move through ideas by following visual cues, comparing different media forms, and reflecting on their own media experiences.
For non-fiction readers, the work covers concepts such as how technology alters culture and perception, the relationship between form and content, and the way media environments shape attention and society. The learning feel is accessible and engaging: concise sections, striking visuals, and practical prompts that invite readers to examine their media habits and assumptions.
Readers finish with a stronger sense of how media shapes culture and individual perception, a toolkit for media literacy, and a renewed curiosity about the role of communication technologies in daily life.
Product Details
Author
Marshall Mcluhan
Publisher
Penguin Random House
Number of Pages
160
Language
English
SKU
9780141035826
ISBN
9780141035826
Reading Age
All
Dimensions
11x1.3x17.8cm
Binding
Paperback
MRP: โน 499
โน 425
โน 74 Off