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Piracy Free
Express Delivery
Secure Transactions
Eco‑Conscious Packaging
Binding
Paperback
Age Group
All
Language
English
Book Summary
Brands And The Brain Invites Readers Into The Intriguing Overlap Of Branding And Human Psychology. This Engaging Non-Fiction Work Explores How Our Brains Respond To Brands, Shaping Loyalty And Perception—Perfect For Marketers, Product Managers, Students, And Curious Readers Seeking To Understand Why Brands Matter In Everyday Life. The Tone Is Educational Yet Inviting, Inspiring Confidence As You Uncover The Cognitive Roots Of Brand Strength.
Product Details
Author
Arvind Sahay
Publisher
Penguin Random House
Language
English
SKU
BK0457205
ISBN
9780143452614
Reading Age
All
Dimensions
19.8 x 12.9 x 2.17 cm
Binding
Paperback
MRP: ₹ 499
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