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Piracy Free
Express Delivery
Secure Transactions
Eco‑Conscious Packaging
Binding
Paperback
Number of Pages
304
Age Group
All
Language
English
Book Summary
This non-fiction business narrative explores how family-owned enterprises in India navigate culture, succession, and branding. It speaks to seasoned leaders, aspiring entrepreneurs, and management students who want real-world lessons from legendary family dynamics and their impact on national brands. The tone is insightful, candid, and thought-provoking, blending behind‑the‑scenes detail with practical takeaways.
Product Details
Author
Sonu Bhasin
Publisher
Penguin Random House
Number of Pages
304
Language
English
SKU
9780143428688
ISBN
9780143428688
Reading Age
All
Dimensions
13x2x20cm
Binding
Paperback
MRP: ₹ 399
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₹ 19 Off
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