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Eco‑Conscious Packaging
Binding
Hardback
Number of Pages
240
Age Group
All
Language
English
Book Summary
This practical non-fiction guide examines how storytelling powers modern marketing. It highlights that beliefs and buying decisions are often shaped more by the stories brands tell than by features alone. Designed for marketers, brand managers, entrepreneurs, and students, the tone is insightful, pragmatic, and thought-provoking.
Product Details
Author
Seth Godin
Publisher
Penguin Random House
Number of Pages
240
Language
English
SKU
9781591845331
ISBN
9781591845331
Reading Age
All
Dimensions
12.52x1.12x17.63cm
Binding
Hardback
₹ 1,099
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