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MRP: ₹ 899
₹ 764
15% Off
(Incl. of all taxes)
Binding
Paperback
Age Group
All
Language
English
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Book Summary
Competitve Strategy - Paperback introduces the core ideas behind modern competitive thinking: how industry structure shapes profitability and where true advantage comes from. In this classic work, Michael E. Porter lays out a clear five forces framework and the three generic strategies—lowest cost, differentiation, and focus—designed to guide managers, students, and entrepreneurs. If you’re looking to understand why some firms consistently outperform others, this accessible, insightful book shows you how to think strategically about your industry and your position within it.
Product Details
Author
Michael E Porter
Publisher
Free Press
Language
English
SKU
BK0154277
ISBN
9780743260886
Reading Age
All
Binding
Paperback
MRP: ₹ 899
₹ 764
15% Off
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