Product Description
Taking the leap into entrepreneurship can be one of the most thrilling adventures of your life. However, it often comes with a host of questions: What should you plan for? What pitfalls should you be aware of? That's where Entrepreneurship Simplified comes in.
Authored by industry veterans Ashok Soota and S.R. Gopalan, this book packs decades of experience into an easy-to-follow, comprehensive guide tailored for aspiring and seasoned entrepreneurs alike. You'll find invaluable insights on everything from the genesis of your business idea to steering your company through the complex process of going public with an IPO.
The authors cover key aspects of the entrepreneurial journey, including:
- Generating and validating your business idea
- Securing funding and effectively dealing with venture capitalists
- Establishing your organization’s mission, vision, and values
- Crafting a solid business and marketing strategy
- Creating and sharing wealth for stakeholders
Every chapter is enriched with personal anecdotes, practical wisdom, and crucial takeaways that replicate the passion and fulfillment experienced in the world of start-ups. Whether you're at the idea stage or already navigating your entrepreneurial path, Entrepreneurship Simplified serves as a trustworthy companion, offering guidance and inspiration at every turn.
Product Details
| Author: | Ashok Soota S R Gopalan |
|---|---|
| Publisher: | Penguin Portfolio |
| SKU: | 9780143454915 |
| EAN: | 9780143454915 |
| Number Of Pages: | 248 |
| Language: | English |
| Binding: | Hardback |