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Adit Chouhan
Indian Marriage Customs
Cultural Traditions India
Mythology And Folklore
Historical Marriage Practices
Literary Exploration India
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Express Delivery
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EcoโConscious Packaging
Binding
Paperback
Number of Pages
248
Age Group
All
Language
English
Book Summary
Marketing: Tricks Of The Trade They WonโT Teach You At B-Schools! Is A Thoughtful Exploration Of Marriage Traditions In India, Weaving Together Myth, History, And Culture Through The Insightful Lens Of Mythologist Devdutt Pattanaik. Part Cultural History, Part Storytelling Guide, This Book Is Ideal For Adults And Curious Readers Who Want To Understand How Weddings, Unions, And Kinship Rituals Have Shaped And Been Shaped By Indian Life. The Tone Is Educational, Reverent, And Inviting, Blending Wonder With Insight.
Across Regions And Centuries, This Work Draws From Vedic Texts, Puranic Narratives, Tamil Literature, Sanskrit Writings, And Rich Folk And Tribal Traditions. It Traces A 3,000-Year Journey Across 3 Million Square Kilometers, Showing How Marriage Customs Have Evolved And Adapted While Revealing The Shared Themes That Bind Families And Communities. This Is Marketing: Tricks Of The Trade They WonโT Teach You At B-Schools! In The Sense That It Reveals A Different Kind Of StrategyโThe Cultural Playbook Through Which Communities Celebrate Love, Trust, And Partnership.
Devdutt Pattanaik Guides Readers With A Warm, Accessible Voice, Presenting A Cohesive Narrative That Moves From Region To Region With Context, Nuance, And Wit. The Book Blends Myth And Scholarship, Offering Storytelling, Comparative Notes, And Cultural Insights That Illuminate The Symbolism Behind Weddings, Rites, And Social Expectations. Key Concepts Include The Evolution Of Rituals, Regional Variations, Gender Roles, And The Influence Of Religion And Folklore On Practice. The Result Is An Engaging, Readable Journey Rather Than A Dry Catalog, Inviting Curiosity About How Tradition Lives On In Modern Life.
After Finishing Marketing: Tricks Of The Trade They WonโT Teach You At B-Schools!, Readers Emerge With A Deeper Understanding Of The Marriage Traditions In India, A Richer Appreciation For Cultural Diversity, And A Fresh Lens On How Stories Shape Love And Partnership. It Leaves You Thinking About How Tradition Evolves In TodayโS World And Invites Lasting Reflection On The Shared Human Experience Of Marriage.
Product Details
Author
Adit Chouhan
Publisher
Rupa Publications
Number of Pages
248
Language
English
SKU
9788129148087
ISBN
9788129148087
Reading Age
All
Binding
Paperback
โน 295