Digital Marketing Strategies
Advertising Trends 2023
Data-Driven Advertising
Millennial Marketing Techniques
Social Media Best Practices
MRP: ₹ 2,399
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Express Delivery
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Eco‑Conscious Packaging
Binding
Hardback
Age Group
All
Language
English
Book Summary
From Miles Young, Worldwide Non-Executive Chairman Of Ogilvy &Amp; Mather, Comes A Sequel To David Ogilvy’S Bestselling Advertising Handbook Featuring Essential Strategies For The Digital Age.
In This Must-Have Sequel To The Bestselling Ogilvy On Advertising, Ogilvy Chairman Miles Young Provides Top Insider Secrets And Strategies For Successful Advertising In The Digital Revolution. As Comprehensive As Its Predecessor, This Indispensable Handbook Dives Deep Into The Digital Ecosystem, Discusses How To Best Collect And Utilize Data—The Currency Of The Digital Age—, Breaks Down When And How To Market To Millennials, Highlights The Top Five Current Industry Giants, Suggests Best Practices From Brand Response To Social Media, And Offers 13 Trend Predictions For The Future.
Product Details
Author
Young Miles
Publisher
Harper Collins
Language
English
SKU
BK0433381
ISBN
9781847960870
Reading Age
All
Binding
Hardback
MRP: ₹ 2,399
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₹ 119 Off
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