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Rajneesh Mahajan
MRP: โน 499
โน 275
โน 224 Off
(Incl. of all taxes)
Get this at โน 261
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Get this at โน 248
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Binding
Paperback
Number of Pages
252
Age Group
All
Language
English
Piracy Free
Secure Transactions
Express Delivery
EcoโConscious Packaging
Book Summary
This Non-Fiction Guide Helps Retail Leaders And Entrepreneurs Understand What Really Sustains Brands Over Time. It Argues That Lasting Brands Are Built From Simple, Repeatable FundamentalsโExecuted With Discipline And Aligned To How Customers Shop. Designed For Retailers, Brand Managers, And Startup Teams Seeking Practical, Evidence-Based Guidance, The Tone Is Thoughtful, Encouraging, And Grounded In Real-World Experience.
Presented As Frontline Insights Paired With Practical Frameworks, The Content Blends Case-Style Examples Across Product, Location, And Channel Strategies With Tools And Prompts To Apply Disciplined Fundamentals In Planning, Execution, And Measurement. It Emphasizes Understanding Customer Motivation, Brand Discipline, And Channel Alignment, Turning Ideas Into Durable Destinations.
Learning Is Actionable And AccessibleโConcepts Are Translated Into Concrete Steps You Can Test, Adapt, And Repeat. The Writing Is Clear And Concise, Guiding Readers Through Real-World Decisions Without Hype, While Inviting Experimentation And Feedback Loops That Improve Performance Over Time.
After Finishing, Readers Gain A Practical Playbook For Evaluating Ideas, Applying Disciplined Fundamentals, And Growing Brands That Endure. It Strengthens Customer Insight, Sharpens Decision-Making, And Leaves A Clearer Path To Turning Concepts Into Lasting Retail Destinations.
Product Details
Author
Rajneesh Mahajan
Publisher
The Write Place
Number of Pages
252
Language
English
SKU
BK0535793
ISBN
9789349943506
Reading Age
All
Binding
Paperback
MRP: โน 499
โน 275
โน 224 Off
I picked this up on a recommendation and I'm so glad I did. Rajneesh Mahajan has produced something special here โ enjoyable to read while also being genuinely substantive. The kind of book you want to press into people's hands. Five stars without any hesitation at all.
Few books manage to be both intellectually stimulating and genuinely enjoyable to read. Simple, Not Easy is one of them. Rajneesh Mahajan's command of the subject is evident throughout and the presentation is superb. Highly, highly recommended.
Genuinely one of the best books I've read this year. Rajneesh Mahajan writes with clarity and intelligence and the ideas in Simple, Not Easy are both original and immediately relevant. I came away from it thinking differently about something I thought I understood. That doesn't happen often. Highly recommended.
This is exactly what a good book should do โ entertain you, challenge you, and leave you feeling like the time was genuinely well spent. Rajneesh Mahajan delivers on all three counts. I've already recommended it to everyone in my office. A wonderful purchase.
Ordered this one from Crossword's website and the whole experience was seamless from start to finish. The book pages on crosswordbookstores.com are detailed and well laid out โ easy to browse, good descriptions, helpful reader reviews. Checkout was quick and payment options are solid. Got my copy in two days, perfectly packaged. The book itself is wonderful and I'll definitely be back for more. Really happy with the experience.