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Rod Judkins
Creative Process
Transformative Thinking
Inspirational Stories
Problem Solving
Innovation Strategies
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Express Delivery
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Eco‑Conscious Packaging
Binding
Paperback
Age Group
All
Language
English
Book Summary
The Art Of Creative Thinking Is A Practical, Engaging Guide To Unlocking Creativity In Your Work, Life, And The World Around You. Part Philosophy, Part Toolbox, This Non-Fiction Title Invites Curious Readers—Students, Professionals, Managers, And Artists Alike—Into A Warm, Inspiring Exploration Of How Creative Thinking Works And Why It Matters. The Tone Is Hopeful, Witty, And Accessible, Making The Art Of Creative Thinking Feel Like A Conversation With A Seasoned Mentor Who Believes Creativity Is For Everyone.
Written As A Series Of Short, Story-Driven Chapters, The Art Of Creative Thinking Blends Vivid Anecdotes From Rod Judkins's Life As A Central Saint Martins Lecturer With Ideas Drawn From Art, History, Science, And Business. You'll Meet Surprising Case Studies—Such As A Diving Company That Turned Bankruptcy Into The World’S First Extreme Diving School—And Learn How Unexpected Circumstances Can Spark Brilliant Ideas. The Book's Balance Of Humor With Practical Insight Makes The Process Feel Approachable Rather Than Theoretical, Inviting You To Try Out New Ways Of Thinking Right Away.
The Content Is Presented Through Lively Storytelling, Prompts, And Reflections That Encourage Experimentation. It Argues That Creativity Is A Universal Skill, Not A Rare Gift Reserved For Artists, And Shows How To Reframe Problems, Challenge Mediocrity, And Embrace Unconventional Approaches. You’Ll Encounter Memorable Lessons—Like Staying Stubborn About Planning For Accidents, Inviting Playful, Childlike Maturity, And Learning From Mistakes—That Empower You To Think Differently In Everyday Life And In Work.
After Finishing The Art Of Creative Thinking, You'll Walk Away With A New Habit: To See Challenges As Opportunities For Invention, To Ask Better Questions, And To Trust Your Own Creative Instincts. It Leaves You Feeling Energized, Curious, And Ready To Experiment—Carrying Forward A Lasting Mindset That Can Transform Your Work, Your Projects, And The Way You View The World.
Product Details
Author
Rod Judkins
Publisher
Sceptre
Language
English
SKU
BK0426516
ISBN
9781444794496
Reading Age
All
Binding
Paperback
MRP: ₹ 499
₹ 400
₹ 99 Off