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Utsav Somani
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Eco‑Conscious Packaging
Binding
Paperback
Number of Pages
496
Age Group
All
Language
English
Book Summary
This is a practical non-fiction guide for aspiring and early-stage founders, focused on the realities of building in a dynamic startup ecosystem. It centers on the chaotic, often lonely path from idea to impact and offers a clear compass for navigating self-doubt, pivots, hiring hurdles, and regulatory shifts. The reader is someone pursuing entrepreneurship, startup leadership, or investment insights, seeking actionable wisdom with an honest, grounded tone.
Content is presented through candid founder conversations and real-world case studies drawn from a decade of investing in India’s startup scene. readers will hear unfiltered lessons from the journeys of dynamic companies, including how ideas were validated, prototypes iterated under pressure, and teams scaled with limited resources. The storytelling is upfront and decision-focused, blending practical frameworks with concrete, field-tested tactics you can apply in your own venture.
The narrative pairs rich, experience-driven storytelling with practical tools for immediate use. It covers idea validation, product-market fit, hiring and team building, scaling strategies, and how to stay resilient through crises. The writing makes complex concepts accessible through relatable examples and concrete takeaways, so learning feels doable rather than theoretical.
After reading, you gain a realistic, field-tested playbook for building enduring startups. It boosts confidence, sharpened decision-making, and a deeper understanding of what it takes to grow with purpose in a fast-changing landscape.
Product Details
Author
Utsav Somani
Publisher
Penguin Random House
Number of Pages
496
Language
English
SKU
BK0384316
ISBN
9780143481935
Reading Age
All
Dimensions
25x15x2.7CM
Binding
Paperback
MRP: ₹ 699
₹ 588
₹ 111 Off