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MRP: โน 699
โน 629
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Binding
Paperback
Number of Pages
304
Age Group
All
Language
English
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Book Summary
Now, For The First Time Ever, The Time-Tested, Proven Techniques Perfected By The World-Famous Dale Carnegie Sales Training Program Are Available In Book Form. The Two Crucial Questions Most Often Asked By Salespeople Are: How Can I Close More Sales? And What Can I Do To Reduce Objections? The Answer To Both Questions Is The Same: You Learn To Sell From A Buyers Point Of View. Global Markets, Increased Technology, Information Overload, Corporate Mergers, And Complex Products And Services Have Combined To Make The Buying/Selling Process More Complicated Than Ever. Salespeople Must Understand And Balance These Factors To Survive Amid A Broad Spectrum Of Competition. Moreover, A Lot Of What The Typical Old-Time Salesperson Did As Recently As Ten Years Ago Is Now Done By E-Commerce. The New Sales Professional Has To Capture And Maintain Customers By Taking A Consultative Approach And Learning To Unearth The Four Pieces Of Information Critical To Buyers, None Of Which E-Commerce Alone Can Yield. The Sales Advantage Will Enable Any Salesperson To Develop Long-Term Customer Relationships And Help Make Those Customers More SuccessfulโA Key Competitive Advantage. The Book Includes Specific Advice For Each Stage Of The Eleven-Stage Selling Process, Such As: โข How To Find Prospects From Both Existing And New Accounts โข The Importance Of Doing Research Before Approaching Potential Customers โข How To Determine Customers Needs, Such As Their Primary Interest (What They Want), Buying Criteria (Requirements Of The Sale), And Dominant Buying Motive (Why They Want It) โข How To Reach The Decision Makers โข How To Sell Beyond Questions Of Price The Cutting-Edge Sales Techniques In This Book Are Based On Interviews Accumulated From The Sales Experiences Of Professionals In North America, Europe, Latin America, And Asia. This Book, Containing More Than One Hundred Examples From Successful Salespeople Representing A Wide Variety Of Products And Services From Around The World, Provides Practical Advice In Each Chapter To Turn Real-World Challenges Into New Opportunities. The Sales Advantage Is A Proven, Logical, Step-By-Step Guide From The Most Recognized Name In Sales Training. It Will Create Mutually Beneficial Results For Salespeople And Customers Alike.
Product Details
Author
Dale Carnegie
Number of Pages
304
Language
English
ISBN
9780743244688
Reading Age
All
Dimensions
15.24 x 1.93 x 22.86 cm
Binding
Paperback
MRP: โน 699
โน 629
โน 70 Off
Dale Harbison Carnegie (November 24, 1888โNovember 1, 1955) Was An American Writer And Lecturer And The Developer Of Famous Courses In Self-Improvement, Salesmanship, Corporate Training, Public Speaking And Interpersonal Skills. Born Into Poverty On A Farm In Missouri, He Was The Author Of The Bestselling How To Win Friends And Influence People (1936), How To Stop Worrying And Startiving (1948) And Many More Self-Help Books. Dale Carnegie (1888-1955) Described Himself As A "Simple Country Boy" From Missouri But Was Also A Pioneer Of The Self-Improvement Genre. Since The 1936 Publication Of His First Book, How To Win Friends And Influence People, He Has Touched Millions Of Readers And His Classic Works Continue To Impact Lives To This Day. Image By Dale Carnegie Created In Vector Format By Scewing (Heritage Auctions) [Public Domain], Via Wikimedia Commons Dale Carnegie (1888-1955) Described Himself As A "Simple Country Boy" From Missouri But Was Also A Pioneer Of The Self-Improvement Genre. Image By Dale Carnegie Created In Vector Format By Scewing (Heritage Auctions) [Public Domain], Via Wikimedia Commons Dale Carnegie Was Born In Maryville, Missouri On 24 November 1888. He Attended The State Teacher'S College In Warrensburg And Served In The United States Army During World War I. Before Beginning A Long Career In Writing About Self-Improvement, Salesmanship, And Interpersonal Skills, Along With Material For Corporate Training Programmes, He Was A Teacher Of Public Speaking. He Taught Night Classes At A Ymca In New York Where His Classes Became Wildly Popular And Highly Attended. In 1936, He Issued A Self-Help Book, How To Win Friends And Influence People To Be Used As A Textbook For His Courses In Effective Speaking And Human Relations. It Touched A Nerve And Filled A Human Need That Was More Than A Faddish Phenomenon Of The Great Depression After The War. By The Time Of His Death, The Book Had Sold Five Million Copies In 31 Languages, Making It One Of The Bestselling Books Of All Time. Dale Harbison Carnegie (November 24, 1888 โ November 1, 1955) Was An American Writer And Lecturer And The Developer Of Famous Courses In Self-Improvement, Salesmanship, Corporate Training, Public Speaking And Interpersonal Skills. Born Into Poverty On A Farm In Missouri, He Was The Author Of The Bestselling How To Win Friends And Influence People (1936), How To Stop Worrying And Start Living (1948) And Many More Self-Help Books. Dale Carnegie, Known As 'The Arch-Priest Of The Art Of Making Friends', Pioneered The Development Of Personal Business Skills, Self-Confidence And Motivational Techniques. His Books - Most Notably How To Win Friends And Influence People - Have Sold Tens Of Millions Worldwide And, Even In Today'S Changing Climate, They Remain As Popular As Ever.